Growing Companies
We are proud to provide short presentations of a selection of our valued customers that have achieved positive growth.

General Binding Corporation (GBC)
GBC, a leading manufacturer and distributor of products that bind, laminate and display information, uses the Lawson M3 Enterprise Management System. “By using M3 it is now possible to measure the results and improve our performance on a consistent basis,” explains Thomas Stenebring, president, GBC Europe. “Our planning is borderless and our financial reporting is consolidated all the way up the chain. We wouldn’t be able to do this without M3—our plans simply wouldn’t function without it.”
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AutoDistribution
AutoDistribution is the largest European distributor of parts for equipment, auto repair, heavy road vehicles and industry. “As a specialized distributor, our business model requires us to centralize all the invoices for orders placed by distributors,” explains Patrick Hébert, implementation project manager at AutoDistribution. “Lawson is going to help us create a national data warehouse repository, whereas before we had no shared communication tool.”
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Brodrene Dahl
Brødrene Dahl, a market leader in heating and sanitation products in the Nordic countries, uses Lawson M3, including e-sales, to transform the way it handles customer information. “The optimal trade/commerce solution must live up to traditional wholesale distribution values with a reliable, swift and cost-effective product flow, but also supply the customer with a customer-specific, quick and efficient information flow. We have achieved all of this with Lawson,” comments Steen Petersen, channel manager at Brødrene Dahl. “There is no doubt that one of the major benefits of the Lawson e-sales solution is the strengthened relationships we now have with our customers.”
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Econocom
Econocom is a leading provider of IT infrastructure services. “The benefits of the Lawson Solution are multiple,” said Stéphane Coteur, the general manager of Econocom Products and Solutions (EPS). “We have gained in efficiency and productivity, but as a general manager, what’s more important to me is the fact that we have been able to focus our team, back office and front office, on pure business issues rather than operational issues.”
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Fiege Medical Order Center
The Fiege Group, one of Europe’s leading logistics service providers, uses the Lawson M3 solution to transform a “push” model of delivering items and services to 5,000-bed hospital system into a “pull” model, reducing total logistics costs by up to 35%. “Our competitive advantage is our IT solution,” claims Dirk Berlemann, managing director, Fiege Medical Order Center. “We turned to Lawson as it was the only solution supplier able to offer a complete solution from A to Z—right down to matching hospital dispensing cabinets with our warehouse loading carriages.”
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Dorel Netherlands
Dorel Netherlands, a leading supplier of juvenile products such as child car seats and push chairs, uses the Lawson M3 solution to support its geographic operations in the Netherlands, Germany, and the U.K. “The company has seen dramatic growth and success,” notes Henk Gommans, IT manager, Dorel Netherlands. “From servicing a local market to becoming a global supplier, Dorel has had to ensure that it retained customer loyalty by offering value at every turn. The implementation of the Lawson software had a significant part to play in this.”
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